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FROM THE ARCHIVEJul 26, 1957·Key West, Florida

CIGARETTE AD RESTRICTIONS IN WORKS

Scanned from The Key West Citizen Current, Jul 26, 1957
CIGARETTE AD RESTRICTIONS IN WORKS
Source image courtesy of the Library of Congress · Chronicling America
Page transcript (OCR)

Cigarette Ad Restrictions Are. In Works By B L LIVINGSTONE WASHINGTON Hie Federal Trade Commission said today it is adopting a tougher attitude to ward cigarette advertising claims in the light of possible links bei tween smoking and lung cancer Acting FTC Chairpan Robert T h Secrest told House investigators that a formal Public Health Serv ice statement July 12 dealing with smoking and health calls for a fresh approach to the job of po licing the tobacco industry. As the first step in tightening the rules against what he called deceptive advertising Secrest dis. I closed the FTC has given priority to a survey to learn whether smokers understand the meaning of cigarette advertising claims.

The results of that survey he j said will enable the commission to take the necessary steps to pro tect the public from deception in the labeling or the advertising of cigarettes to the fullest extent of the laws the commission en forces 2 Destroyers Here Win E Awards. The results ot this years com petition for the Battle Effici ency E awards eagerly await ed by the men of the destroy 3er force were announced this week by Rear Admiral John C Daniel.

OCR may contain errors typical of early 20th-century print scans. Punctuation and paragraph breaks have been reconstructed for readability.